1,000 babies are born every day with HIV. By the year 2015 that number could come close to zero. That is the goal of (RED), and until June 10th you can take part in the (RED) RUSH TO ZERO campaign to help make that happen! Check out the (RED) RUSH TO ZERO website to find out ten things you can do through June 10th to contribute. Two easy steps I am planning to take today to get started are to visit Starbucks like I love to do, and check in on my foursquare account, which will then automatically donate a dollar to The Global Fund! Then I am going do a little shopping on-line and pick a (RED) product to purchase, which will also donate to the (RED) RUSH TO ZERO campaign. Both actions are easy and fun for me to do, and it makes me feel good to know that the money I spend today on things I would buy anyway, will go towards such an important global cause. If you need another good reason to take a look at how some of your favorite brands are getting involved, Father’s Day is coming up soon (I’m thinking the Dr. Dre headphones look pretty cool for dad)!
You can track (RED) Money at work in Africa. To date, over $190 Million has been contributed to the Global Fund to fight HIV/AIDS (from (RED) partners and events). *100% goes to programs on the ground via the Global Fund-supported HIV/AIDS programs in 6 African countries: Ghana, Lesotho, Rwanda, South Africa, Swaziland, and Zambia. Over 14 Million people have been reached by programs (RED) supports.