This holiday season (RED) products make a red hot gift list while offering a great way to really make an impact with your purchasing power. When you choose a (RED) product proceeds go directly to The Global Fund where 100% of that money is used to fight AIDS, TB and Malaria.
These are fabulous finds you would want to give anyway because (RED) partners with the world’s most iconic brands to produce super cool products, that happen to save lives. Here are a few of my favorites:
Yes, these products are fabulous, but what they provide is what really makes them special. Read Motselisi’s Story, and then you will feel really good about buying (RED).
(RED) Proud Partners include: Apple, Starbucks, The Coca-Cola Company, Beats by Dr. Dre, Belvedere, Claro, Live Nation Entertainment, SAP and Telcel. (RED) Special Edition partners include: Shazam, Girl Skateboards, Jonathan Adler, Kidrobot, Theory, Mophie, FEED, Nanda Home, Bottletop, Fatboy USA, Bed Bath & Beyond, HEAD, and Sir Richard’s.
To date, (RED) has generated more than $215 million for the Global Fund to fight AIDS, Tuberculosis and Malaria, to support HIV/AIDS grants in Ghana, Lesotho, Rwanda, South Africa, Swaziland, Zambia, Kenya and Tanzania. 100 percent of that money goes to work on the ground – no overhead is taken. Global Fund grants that (RED) supports have impacted more than 14 million people with prevention, treatment, counseling, HIV testing and care services.
(RED) was founded in 2006 by Bono and Bobby Shriver to engage businesses and people in the fight against AIDS. is a division of The ONE Campaign. Learn more at www.red.org.